Wavemaker Thailand took home no less than three of the prestigious dragons at the 18th Dragons of Asia Awards, the region’s annual event to honour effectiveness in marketing communication.
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PURCHASE JOURNEY
We directly develop technological innovations which immediately rewire the Purchase Journey.
With Instagram’s launch of IGTV, the battle for content and content creators heats up! This Don’t Miss covers what you need to know about the news’ impact on brands and purchase journeys.
Today (20th April) marks the start of a 7-week long media campaign – jointly coordinated by Wavemaker - to relaunch Ecover’s washing up liquid range, further cementing the brand’s position as a thought leader in the environmental space.
Mother Dairy, the wholly owned subsidiary of the National Dairy Development Board (NDDB), has appointed Wavemaker India as its media partner.
The boom of influencer marketing is attracting the attention of many brands; this piece from our team in Italy, discusses how influencer marketing can make a difference to brands' consumer purchase journeys.
Wavemaker has been appointed by the Royal National Lifeboat Institution (RNLI) to handle all of the charity’s media planning and buying in the UK and Ireland for a wide range of campaigns and programmes.
See how we helped Aldi launch its supermarkets in China, capturing the consumer’s attention through the ‘Aldi Hello China 360° media launch campaign’.
June 22, 2018, National: Wavemaker, the media, content and technology agency from GroupM, has retained the media mandate for Policybazaar.com and Paisabazaar.com. Wavemaker has been media AOR for Policybazaar.com since 2011.
This Strategy Spotlight explains the concept of Emotional Analytics and outlines how it can be a helpful tool in uncovering the unconscious brand bias that is too often overlooked in our world.
Following the launch of Instagram Shopping in 8 new markets (Canada, Brazil, UK, Germany, France, Italy, Spain and Australia), this piece from WM Commerce analyses the news and its implications for brands’ purchase journeys.
A Wavemaker study of health issues influencing Chinese consumers, including advice for brands on how toleverage the insights through the different stages of their consumers’ purchase journeys.
Find out how we find new and unique ways to enrich our data sources to deliver an advantage for ongoing campaigns.
Yum! Brands Canada, comprising KFC, Pizza Hut and Taco Bell, has selected Wavemaker as its new company-wide media agency responsible for all planning and buying. The scope of Wavemaker’s remit includes digital, programmatic, search, social, television, radio and out-of-home for all three brands.
Purplebricks has appointed Wavemaker UK to handle all of its media planning and buying in order to extend the reach of its market-leading hybrid estate agency offering.
Wavemaker China, GroupM’s media, content and technology agency, has been appointed to lead all media and content marketing efforts for luxury fashion brand Michael Kors in China. The partnership came into effect from April.
Wavemaker has won the media accounts of the Hamburg-based online retailer OTTO and fashion retailer bonprix, both part of the Otto Group, after a competitive pitch. The win sees Wavemaker Germany add a multi-million EUR account to its portfolio.
Formula 1 today announces it has entered into independent partnerships with leading media agencies, Wavemaker and Brainlabs. These partnerships, the first of their kind for the sport, will support Formula 1’s commitment to grow its fanbase and increase engagement among key audiences.
PURCHASE JOURNEY
Wavemaker Thailand took home no less than three of the prestigious dragons at the 18th Dragons of Asia Awards, the region’s annual event to honour effectiveness in marketing communication.
Wavemaker has been appointed by the Royal National Lifeboat Institution (RNLI) to handle all of the charity’s media planning and buying in the UK and Ireland for a wide range of campaigns and programmes.
Find out how we find new and unique ways to enrich our data sources to deliver an advantage for ongoing campaigns.
We directly develop technological innovations which immediately rewire the Purchase Journey.
See how we helped Aldi launch its supermarkets in China, capturing the consumer’s attention through the ‘Aldi Hello China 360° media launch campaign’.
Yum! Brands Canada, comprising KFC, Pizza Hut and Taco Bell, has selected Wavemaker as its new company-wide media agency responsible for all planning and buying. The scope of Wavemaker’s remit includes digital, programmatic, search, social, television, radio and out-of-home for all three brands.
With Instagram’s launch of IGTV, the battle for content and content creators heats up! This Don’t Miss covers what you need to know about the news’ impact on brands and purchase journeys.
June 22, 2018, National: Wavemaker, the media, content and technology agency from GroupM, has retained the media mandate for Policybazaar.com and Paisabazaar.com. Wavemaker has been media AOR for Policybazaar.com since 2011.
Purplebricks has appointed Wavemaker UK to handle all of its media planning and buying in order to extend the reach of its market-leading hybrid estate agency offering.
Today (20th April) marks the start of a 7-week long media campaign – jointly coordinated by Wavemaker - to relaunch Ecover’s washing up liquid range, further cementing the brand’s position as a thought leader in the environmental space.
This Strategy Spotlight explains the concept of Emotional Analytics and outlines how it can be a helpful tool in uncovering the unconscious brand bias that is too often overlooked in our world.
Wavemaker China, GroupM’s media, content and technology agency, has been appointed to lead all media and content marketing efforts for luxury fashion brand Michael Kors in China. The partnership came into effect from April.
Mother Dairy, the wholly owned subsidiary of the National Dairy Development Board (NDDB), has appointed Wavemaker India as its media partner.
Following the launch of Instagram Shopping in 8 new markets (Canada, Brazil, UK, Germany, France, Italy, Spain and Australia), this piece from WM Commerce analyses the news and its implications for brands’ purchase journeys.
Wavemaker has won the media accounts of the Hamburg-based online retailer OTTO and fashion retailer bonprix, both part of the Otto Group, after a competitive pitch. The win sees Wavemaker Germany add a multi-million EUR account to its portfolio.
The boom of influencer marketing is attracting the attention of many brands; this piece from our team in Italy, discusses how influencer marketing can make a difference to brands' consumer purchase journeys.
A Wavemaker study of health issues influencing Chinese consumers, including advice for brands on how toleverage the insights through the different stages of their consumers’ purchase journeys.
Formula 1 today announces it has entered into independent partnerships with leading media agencies, Wavemaker and Brainlabs. These partnerships, the first of their kind for the sport, will support Formula 1’s commitment to grow its fanbase and increase engagement among key audiences.